Art What inspired Kanye West for his new video

What inspired Kanye West for his new video

Andrea Tuzio

A couple of days ago I told you about the video of Heaven and Hell by Kanye West as a sort of crossover between music video and TV commercial aired on ESPN during the final that awarded the national title of college football, to advertise the global release of YEEZY Gap hoodies.

Last night my attention was caught by a post of an Instagram profile that calls itself a “Digital Museum”, @welcome.jpeg.
The post in question shows us and compares the references within the video Heaven and Hell to which Ye was inspired and the images that recall them. 
A divertissement that teases the intellect and shows us once again how important are for Kanye the cultural references with which he grew up or that simply inspired him and continue to do so during his multidisciplinary and prolific life/career.

Clearly this is not the first time this has happened. In the video for Stronger for example, Ye brought to the screen his immense admiration for AKIRA, Katsuhiro Ōtomo’s 1988 cyberpunk masterpiece. In fact, in an April 9, 2015 tweet, Kanye stated precisely that AKIRA and There Will Be Blood are his two favorite films of all time. 

Today, the focus of his work for Heaven and Hell is on five works that welcome.jpeg identified: John Martin‘s 1835 painting The Fall of Babylon, two illustrations of the Divine Comedy by Gustave Doré, an image from Michael Jackson’s 1996 video Stranger in Moscow, and Rene Magritte‘s 1928 masterpiece The Lovers.

Below you can see @welcome.jpeg’s post comparing the images in the video and the works they were inspired by.

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Un post condiviso da welcome™ (@welcome.jpeg)

Written by Andrea Tuzio
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