Art Valentina Loffredo’s video-game exhibition in Milan
Artartexhibition

Valentina Loffredo’s video-game exhibition in Milan

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Giulia Guido

In the last year we have seen how the art world is changing rapidly, how thanks to Bitcoin and NFT both the production and the fruition of works of art are becoming digitalised.
Now, with the exhibition “Nosy and the Wild” by Valentina Loffredo, we are ready to go a step further and discover a new way of presenting our creations to the public. 

Valentina Loffredo is an Italian artist living in Hong Kong whose work started with photography and progressed to sculpture, installation and 3D illustration. This led her in March 2021 to approach the NFT world, already collecting her first successes such as being recognised as Spotlight Artist of the Month by the digital art sales platform OpenSea. 

Her work in recent months has led her to develop the exhibition ‘Nosy and the Wild’, which opened at Chippendale Studio in Milan on 23 June and is open to the public until 18 July. 
The exhibition is an immersive digital art experience in the form of a video game that addresses the issue of privacy in the digital age. 

Thanks to The Sandbox platform, Valentina Loffredo has been able to give shape to a virtual world that the spectator is invited to explore by trying to intercept giant enigmatic noses.
As can be guessed from the title, noses play a fundamental role in the work, becoming symbols of surveillance tools on a par with our cameras. 

This video-game exhibition is the digital evolution of “Nosy”, a multimedia project by the artist that includes photography, sculpture, installation and a photo book exhibited in Hong Kong last year. 

Valentina Loffredo
Valentina Loffredo
Valentina Loffredo
Artartexhibition
Written by Giulia Guido

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