Announced on social media a few days ago, today, May 24, Bulgari unveiled its new “Unexpected Wonders” campaign featuring three exceptional protagonists.
In a villa overlooking the Eternal City, Anne Hathaway and Zendaya get lost among spiral staircases, empty lounges and bedrooms where they chase each other and dance to the beat of “Multi-Family Garage Sale” by YACHT. The two actresses, from two different generations, sensually and naturally show off dozens and dozens of Bulgari jewels.
We do not see the third protagonist, but his hand can be seen in the lighting, photography and camera movements. Directing the campaign is none other than Paolo Sorrentino, who once again manages to pay homage to both beauty and Rome.