Carhartt WIP has just unveiled the campaign for Spring 2022 shot by British photographer Elliot James Kennedy.
Kennedy’s main characteristic is to bring out the peculiar British culture in his works and, drawing from his typical approach, he managed to capture the essence of this new collection by Carhartt WIP.
Duct tape, elements that look like they’ve been painted on, 90s phones, books and oversized chess pieces accompany some of the brand’s iconic items like Single Knee Pants and Chore Coats, Overalls, beanies, etc.
Carhartt WIP’s Spring 2022 campaign shot by Elliot James Kennedy – which you can see below – will be seen around major cities in Europe and the U.S. while the collection is already available on the brand’s webstore and in Carhartt stores.
