Julia Fox is now one of the most sought-after and impactful faces of the past year. After her performance in the beautiful film Uncut Gems, by Josh and Benny Safdie with Adam Sandler and thanks to a fleeting liaison with Kanye West, the Milan-born U.S. actress – in fact, she has Italian citizenship – has become one of the most sought-after personalities in the world of fashion and more precisely in fashion advertising, just think of the SS22 campaign of Supreme directed by Harmony Korine.
Today Julia Fox officially debuts as the new face of KNWLS’s latest campaign, shot by Russian but Munich-based artist, photographer and clinical psychologist Elizaveta Porodina.
The choice of Fox by Charlotte Knowles and Alexandre Arsenault, the creative director couple of KNWLS, was natural, authentic. In fact, over the past year, Julia Fox has been spotted and photographed so many times wearing looks from the London-based brand, hence the desire to have her as the new testimonial.
“Julia is an icon of our time who embodies our values; strong, unapologetic, and authentic. Collaborating with Julia and watching her transform in front of Elizaveta’s lens was thrilling and a perfect combination of fierceness – she exudes power and resilience which is the energy we strive for with every collection”, Knowles and Arsenault said about the decision to have Fox itself star in their latest campaign.
Below you can take a look at the latest KNWLS campaign featuring Julia Fox and shot by Elizaveta Porodina.