Last night, at the Mercedes-Benz Stadium in Atlanta, the 53rd edition of the Super Bowl took place, which saw the New England Patriots win on the Los Angeles Rams with a result of 13-3, the lowest in the history of the Super Bowl.
Being one of the most important sporting events of the year the media attention around it is always very high, which is why brands and companies fight to grab advertising breaks and in the end, the result of the match ends up in the background and the real protagonists become the commercials and trailers broadcast during the evening.
NFL (National Football League)
The fun national football league commercial has only one question to answer: The all-time greatest, most-competitive NFL athletes gathered for NFL’s 100th season gala. What could go wrong? We know that Tom Brady took off all his rings to get into the fray.
Nobody can resist a Whooper, America’s favorite sandwich, not even Andy Warhol. In Burger King’s commercial, the artist enjoys his sandwich in peace, showing that some things never go out of style.
Pampers celebrates the special relationship children have with their dads and to do so has called two of them exceptional. Diapers seem to have no secrets for John Legend and Adam Levine, who change their children by remixing the song Stinky Booty Duty.https://youtu.be/S9A9Uw9e2p8
The online sales giant has hired a number of well-known faces, including Harrison Ford, Forest Whitaker, Ilana Glazer, Abbi Jacobson and the twins of NASA Mark and Scott Kelly, for the commercial Not everything makes the cut. The video jokes about the problems that can be found using Alexa, Amazon’s assistant, with examples that make people laugh.https://youtu.be/8y-1h_C8ad8
The ASMR craze also invaded the Super Bowl evening, with the voice of Zoë Kravitz, inspired by the lightness of Michelon Ultra organic beer, making the over 70,000 spectators relax.https://youtu.be/HKlq-j0v0nw
The Washington Post, one of the most popular and read newspapers in America, takes the opportunity to send a strong, fair and (in Trump’s Edge) necessary message: Democracy Dies in Darkness. Every day hundreds of reporters and journalists risk their lives to be able to clarify what is happening in the world, to make everyone know and know the truth, because knowing empowers us, knowing helps us decide, knowing keeps us free.
Game of Thrones X Bud Light
In the Bud Light beer commercial, we’re going straight into the world of Game Of Thrones. Shooting a scene from the series, the knight who dresses the colors of the beer challenges to duel the Mountain, losing miserably, but this will not save him from the flames of the dragon that comes to incinerate everything, remembering that the final season of GoT is coming.
Captain Marvel e Avengers: Endgame
At an event like this, Marvel heroes could not miss it. The evening was, in fact, animated by the new trailers of the highly anticipated Captain Marvel and Avengers: Endgame, which will be released respectively on March 8 and April 24, 2019.
Toy Story 4
Finally, we discover something more about what is expected to be the animated film of the year, which will be released at the cinema on June 21 in America and June 27 in Italy, Toy Story 4.
The Handmaid’s Tale
Moving from film to TV, Hulu has released the trailer for the third season of The Handmaid’s Tale, the series phenomenon that has thrilled thousands of viewers. I, personally, cannot wait for a revolt by the Handmaids.
Hulu also produced a commercial that unveiled the name of the creative behind the Instagram @world_record_egg profile and the reason for creating this account. In a short thirty-second spot entitled The Reveal we see the egg break because of too much pressure. The whole project by Chris Godfrey, a 29-year-old creative, was created to raise awareness among the people of the internet about the mental problems caused by the pressure that social networks can cause.
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