The idea of victory, as we know it, can turn into something alive—present, wearable. That’s exactly where a capsule collection bringing together Deville and Mercanzia begins. It’s called Vittoria, and it carries a very specific aesthetic, with a clear vision of vintage: something far from nostalgia, and closer to a contemporary language.

The meeting between the two brands feels natural—almost inevitable. On one side, Deville, with its American imagery filtered through retro-flavored jewelry and a communication style that always looks like it was pulled from a cinematic frame; on the other, Mercanzia, a vintage clothing archive born in Sicily and grown into a family project, where every piece is a story waiting to be rediscovered. Vittoria takes shape from this shared wavelength, becoming a collection that brings together garments, jewelry, and storytelling in a single gesture.

The undisputed stars of this capsule collection are the vintage cardigans selected by Mercanzia—original pieces spanning three decades, from the 1950s through the 1980s. These garments carry the entire imagery of American college culture. Once worn by students, athletes, and cheerleaders, they speak of youth, team spirit, and above all belonging. Deville then steps in with surgical precision, replacing the original buttons with palladium jewel-buttons: a detail that changes everything without betraying anything, enhancing the piece without touching its soul.

The visual campaign reinforces this narrative, set against a backdrop that recreates an American football field, with lines and lettering by Deville and Mercanzia. A symbolic set that returns those cardigans to their original habitat, carrying the aesthetic of American colleges into a contemporary, self-aware dimension.

Available from today, December 22, on both brands’ websites, the capsule is made up of 30 one-of-a-kind cardigans, each embellished with Deville’s jewel-buttons. Not just garments, but objects that weave together aesthetics, history, and memory—designed for those who see vintage as a value rather than a trend. Vittoria becomes a celebration of identity, passion, and human connection: a meeting of clothes and stories that speaks to anyone who recognizes fashion as an act of memory and language, able to move through time without losing intensity.

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