Style A Summer in Marseille with Hélas

A Summer in Marseille with Hélas

Anna Frattini

Hélas celebrates the arrival of summer by launching this year’s summer collection in a special setting: Marseille. Amongst cliffs and soccer fields, all the way to the alleys of the Phocaean city, Summer 2023 reminds us of all the things we love about summer. From the Abstract, a complete set consisting of a polo shirt and piqué fabric shorts – perfect for a game of tennis – to the nautical inspirations of Boat, another set comprising of a jacket and shorts.

The summer atmosphere is also felt in Cinque Terre, perfect for a stroll through the streets of Marseille. Vibrant colors, sporty inspirations, but not only that, there are also pieces that focus more on the classic nautical or preppy style. Hélas takes care of the entire male wardrobe, perfect for a dynamic and sporty summer.


The Court knitted vest, in fact, has a classic flavor that we also find in River and in the Slides, available in six colors. All accompanied by a selection of pastel-colored t-shirts and caps with the distinctive brand logo.

The collection will be released tomorrow, July 8th, and will be available on

Written by Anna Frattini
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