Style adidas presents a series of digital lessons on creativity
Stylestyle

adidas presents a series of digital lessons on creativity

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Andrea Tuzio

Isolation and social distance force us to stay at home.
Many brands and not only, have given life in this period to a series of initiatives that promote culture and teaching, through the creation of content that can be enjoyed comfortably seated on our sofas.

adidas, thanks to the work of his #HOMETEAM, has recently launched a series of digital lessons on creativity called, adidas Creator U.
The videos will be available on adidas’ YouTube channel every Friday.

The videos will show the career paths of the creative talents of the German brand, so as to be an inspiration to young people all over the world, who dream of working in sportswear but not only.

adidas Creator U’s first guest is Jon Wexler, YEEZY GM, who talks about and explains the work of some of the brand’s leading talents, such as Pharrell Williams and Kanye West.

Here is the first lesson:

Stylestyle
Written by Andrea Tuzio
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