Innovation, freshness and creativity are trademarks of fashion designer Vivienne Westwood, who asked six artists to interpret her new AW18 collection. The project is on Instagram under the hashtag #ViviennesCreatives and includes names such as Emma Breschi, Jesus Diaz, Joe Sweeney, Orla Carolin, Johan Zoo and Josh Quinton.

The approach of each artist is strictly personal, but always consistent with the brand’s aesthetic; Joe Sweeney comments on the world of consumerism, Emma Breschi, with her Kissing Booth, explains how love is all that unites us in the post-Brexit and post-Trump world. #ViviennesCreatives will continue until October 14 with the initiatives of Carolin, Zoo and Josh Quinton.

We just have to wait to discover the whole project but, in the meantime, take a look at the first images, which you find below.

 

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Un post condiviso da Vivienne Westwood (@viviennewestwood) in data: Ott 8, 2018 at 9:23 PDT

 

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Un post condiviso da Vivienne Westwood (@viviennewestwood) in data: Ott 8, 2018 at 10:49 PDT

 

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Un post condiviso da Vivienne Westwood (@viviennewestwood) in data: Ott 8, 2018 at 1:21 PDT

 

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Un post condiviso da Vivienne Westwood (@viviennewestwood) in data: Ott 9, 2018 at 4:04 PDT

 

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Un post condiviso da Vivienne Westwood (@viviennewestwood) in data: Ott 9, 2018 at 6:32 PDT

 

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Un post condiviso da Vivienne Westwood (@viviennewestwood) in data: Ott 9, 2018 at 9:48 PDT

 

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Un post condiviso da ? Emmerz ? (@emmabreschi) in data: Ott 12, 2018 at 12:40 PDT