Fred Perry presents its third collaboration with Japanese designer Akane Hasui who has been working with the brand she founded in Tokyo for 10 years now.
The two companies have combined their aesthetics and their DNA for the FW20/21 collection characterized by a play of patterns, prints, proportions and textures that rework the classic Fred Perry items thanks to a lively color palette, bold and combined with black, which represents the color par excellence of subcultures of which Fred Perry has often been, and still is, an aesthetic expression.

The design of the Polo Shirt is completely characterized by the color block jersey and is finished with chenille ribs; the ribbed top in fact distinguishes the collections of Akane Utsunomiya and defines the aesthetics.

There is the Argyle, the pattern that more than any other represents the British tradition, which dominates the knitwear; the tennis skirt is presented with a ribbed waist belt and comfortable asymmetrical pleats; the track jacket instead is characterized by a funnel neck and a pocket on the sleeve that reflects the aesthetic and stylistic canons of the Japanese brand.

Through the shots of photographer Ittetsu Matsuoka, we get even closer to the world of Akane because they explore the Komazawa Olympic Park, the sports facility in Tokyo where the Japanese designer grew up.

The FW20/21 Fred Perry x Akane Utsunomiya collection is already available on Fred Perry’s website.