After the number of fires that hit Australia a few months ago, designer Chris Flack created a series of posters, inviting the government to reflect on climate change.
“Being a designer, I didn’t know what else to do except pick up a pen and paper.” The result was a poster that, with the help of Chris Flack’s two-year-old son, Leo, turned the words ‘Climate Action Now‘ into ‘Mate Act Now‘ – a cry of alarm for all Australians who cannot remain indifferent to this situation. Mate Act Now, defines itself as a ‘protest for the digital generation’, and calls together all the designers who have been asked to represent what climate change means to them.
Just today, Earth Day has been launched on their website, where there is a collection of all the works made.
The project has expanded into a global collective response, with over 100 designers involved. These include DIA, Manual, Build, Wade Jeffree and Leta Sobierajski, Vince Frost, Mucho, Mash Creative, Seachange, Studio South, Hey Studio, Carla Scotto, Christopher Doyle, Paul Garbett, Megan Bowker (Collins) and Lorenzo Fanton (Pentagram) to name a few.
“It is important not to lose sight of this and to continue to do what we all can, with the skills that each of us possesses, to tackle the climate crisis with the same will power and the same global collaboration in the fight against COVID-19″. On the occasion of Earth Day, we want designers and creative people to share posters on their social media as a collective protest for the digital generation”.