With the arrival of the second season of Squid Game, PUMA launches an exclusive collection of apparel, footwear, and accessories inspired by the Netflix series. The stars of the collection are the T7 Track Jacket and T7 Track Pants, reimagined with a pattern inspired by the show’s labyrinthine staircase. Hidden PUMA logos evoke the show’s aura of mystery. The teal-green color of the contestants’ uniforms is reinterpreted in velvet, featuring personalized hangtags and co-branded labels.

PUMA x Squid Game
The Suede and Easy Rider sneakers pay tribute to the series’ most iconic moments. The Easy Rider nods to the Red Light, Green Light game with scratchable green panels that reveal red underneath, a color-changing hologram on the heel, and a hangtag dedicated to Young-hee, the famous doll from the series.

The collection also includes backpacks, caps, distressed hoodies, and graphic t-shirts referencing the games featured in the show. The staircase pattern and Young-hee’s figure appear on backpacks and caps, while the graphics celebrate both the first and second seasons.

The collection is available on PUMA.com, in PUMA flagship stores, and at select retailers, giving fans the chance to wear the symbols and atmosphere of the show through a striking, impactful collection.
Read also: Squid Game is also a style phenomenon
