Since last year’s release of the IKEA x OFF-WHITE collaboration, first with a live streaming video, then with the pop-up store at the Cité de la Mode et du Design in Paris, all the details about the collaboration with Virgil Abloh have now been publicized.

The collection, called MARKERAD, has the great characteristic of being, not only in line with the design by IKEA, but also with the pricing: in fact, the Swedish giant has made public the price list of entire series.

Visualizza questo post su Instagram

Un post condiviso da Streetwear (@nothype_es) in data: Mar 5, 2019 at 10:35 PST

Visualizza questo post su Instagram

Un post condiviso da Дмитрий Портнягин (@portnyagin) in data: Gen 31, 2018 at 9:58 PST

Among the pieces destined to become cult we find the carpet “Wet Grass” (229 euros), the deforming mirror (159 euros), the imitation of the Mona Lisa (49 euros) and the wall clock (25 euros). The brown shopping bag with the inscription “Sculpture”, which includes two models, the small one that will cost about 10 euros and the oversized one from 13, is also worth a visit. The “Keep off”, “Blue” and “Grey” rugs will be sold for between €79 and €229.

The launch of the collection is scheduled for next November. We remember that last April 30th, Abloh showed his followers a MARKERAD preview in live streaming from a secret location in New York, which you can find below:

On the IKEA website, you can immediately see the brand’s intent, which is to help Millennials furnish their homes with style and affordable prices:

“We’re looking at that first phase of adult life, when you start making purchases for your space”.

We are sure that this collection will be a success. And you?