At work friendships can arise, you can fall in love with projects, believe in it till the end, give much to receive much more.

This is the case of American Dream-Friends and Family, a series of shots by the photographer, and friend, Andrea Benedetti made during his trip to New York.

“New York is an incredible city, a constant visual and mental stimulation. While walking through its streets, I was thinking that I would not have been at the inauguration event of your new studio, but that I would have liked to celebrate this new beginning with you anyway.”

So, the idea to bring the “friends and family” t-shirt, made by Collater.al Studio as a cadeu for friends and clients, around the whole city and immortalizing it in situations and places typical of the big apple.

“New York is a bit like a metaphor of creativity, a city in constant movement and in constant evolution, like collater.al, like all of us.”

A surprise for us, an hard work for him.

Km made on foot, many yeses, some not, a few dollars in exchange for the photo and then 11 beautiful shots that tell our reality through his photographic lens, through familiar places but still far away and through all the people who he stopped, known and then photographed.