It was 2017 when two friends, Lucia Luciano and Gizem Adiyaman, started a project with the aim of giving space and visibility to female, non-binary and trans artists, DJs and performers active in the Berlin hip-hop scene and beyond. Hoe__mies, this is the name of the project, develops as a series of parties and events where those who for years have not had the opportunity to express themselves can do so freely and be appreciated by thousands of people.
Through their work and especially through music, Lucia and Gizem fight every day against any form of discrimination, attracting more and more people.

The Hoe__mies duo represents a reality that cannot be ignored and to which it is right to give the necessary space to express themselves, which is why Lucia Luciano and Gizem Adiyaman have been chosen by Tommy Hilfiger as the faces of the “Music Takes Us Further” campaign for Tommy Jeans Spring 2021.

The two DJs, together with other young creatives from all over the world, are the representatives of a campaign that starts from the brand’s love for music and goes on to celebrate values such as diversity and sustainability.

As was the case with RINI and KeKe, we at Collater.al were lucky enough to have a video interview with Lucia Luciano and Gizem Adiyaman to find out more about their ideas and vision for the future. Watch it below and keep following our Instagram profile not to miss the next interview!