Nike Air Max 270 React and the exclusive collaboration with Toiletpaper

Nike Air Max 270 React and the exclusive collaboration with Toiletpaper

Collater.al Contributors · 7 months ago · Style

Nike launches a new model of Air Max: the Air Max 270 React. Born from the fusion of the Nike 270 – it was the first Nike lifestyle to present the highest Air Unit ever made – and the Nike React with soft and durable foam. It is, therefore, a further evolution of the Air Max family, which continues its process of technological development. The upper of the shoe has a radiant design, given by the layers of materials that are not sewn so that it reproduces the traditional aesthetics, but with a new type of workmanship.

The Air Max 270 React is produced with bar-tack technology inspired by Element React 87,” explains Dylan Raasch, Nike Senior Sportswear Design Director. “This process generates an aesthetic that captures the eye.” The energy released by the silhouette, particularly its geometries, is at the basis of the shoe’s potential and also gives it an eclectic and appetizing visual expression.

The first releases of Nike Air Max 270 React are inspired by art history and design. Each colorway is designed to refer to a specific artistic movement in form and tone. The “zero” coloring, for example, celebrates the 100th anniversary of the founding of the Bauhaus, recalling the asymmetries and balances of the current. Small spoiler, in other colors there will be the psychedelic vibe of San Francisco and geometric compositions of various kinds.

On the basis of their desire to join the world of art, Nike and the collective Toiletpaper – founded by Maurizio Cattelan and Pierpaolo Ferrari in 2010 – are joining together in an exclusive project for the city of Milan on the occasion of the release of the sneaker yesterday, July 3. 

They create super-colored posters, fresh and summery, in perfect Toiletpaper style. The inspiration comes from art and design, but also from the city itself, imagined as a playground to be discovered during the summer holidays, step by step towards the following seasons, with a thread of irony and provocation and the core “motion and movement” of the brand.  And it is precisely Milan because it always has a look towards the future of design and is the perfect place to experiment and innovate.

The collaboration will not stop at the visual side only, in fact, a workshop led by Pierpaolo Ferrari and the rest of the Toiletpaper team is scheduled for this month. A series of surprises are planned, accessible only by living in the city and hunting for the posters we talked about earlier.

Stay connected and keep an eye on the Nike app.

Text by Elisa Scotti

Nike Air Max 270 React and the exclusive collaboration with Toiletpaper
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Nike Air Max 270 React and the exclusive collaboration with Toiletpaper
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Official release of GOLF WANG and Lacoste

Official release of GOLF WANG and Lacoste

Collater.al Contributors · 7 months ago · Style

We already told you about Tyler, the Creator – and his collaboration with Lacoste – which was spotted with a pair of items from the GOLF WANG X Lacoste collection, at the French Open. Well, the release was spoiled yesterday and confirmed today directly by the rapper on his Instagram profile.

The most anticipated tournament of the year is taking place in Wimbledon and what better time to burst fans with joy and reveal some shots of the collection in perfect tennis style.

The first image shows us a group of tracksuits with transversal cuts, in shades of blue and white and a bucket hat (blue). Below, long and short sleeve polo shirt with asymmetric colors, the same as the tracksuit and those that appeared at the Open, worn by Tyler, The Creator in white and pink. The shorts are also asymmetrical, white and pink, pink and brown or total white. A college jacket and a beige windbreaker can also be glimpsed.

Stay tuned to find out how the capsule will be released on July 17th.

Text by Elisa Scotti

Official release of GOLF WANG and Lacoste
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Official release of GOLF WANG and Lacoste
Official release of GOLF WANG and Lacoste
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The disco-club Cocoricò is a copy-cut of the Louvre Museum

The disco-club Cocoricò is a copy-cut of the Louvre Museum

Collater.al Contributors · 7 months ago · Style

Incredible nights at Cocoricò start like this: take a taxi from the center of Riccione, climb the hills by car and you’ll arrive in front of the famous billboard with the clubbing indications, you turn right and you go to Cocoricò. Cocoricò was born in 1989 when the Palazzi family with Osvaldo Barbieri bought this area and decided to design the best disco-club in Romagna. Osvaldo proposed to build this discotheque as the famous Louvre Museum designed by the architect Ieoh Ming Pei in 1983. The project was made by an unknown engineer from San Marino.

It officially opens on August 15th, 1989 and then closes within a year because of a no success season. It was only in the following year, 1990, that the famous Cocco began to be famous, also thanks to its eclectic architectural shape. From this year the disco becomes the heart of all the seaside clubbing. National and international guests such as Raf, Carl Cox, Sven Väth, Paul Van Dyk and the coolest events such as the collaborations of Les Folies de Pigalle, Doc Show, Diabolika, Cocoon, and the Memorabilia. Then there was the Titilla, the privè, and the Morphine the super dark and visionary room born in 1994 dedicated to musical research and new avant-gardes.

In the Pyramid we all danced, we all went to Titilla and to Morphine to listen to some fresh good music. We can’t forget the iconic logo: the gadgets, the t-shirts…without mention, the fans with this logo inked on their skin. Bye Bye Cocoricò, we will miss you!

cocorico | Collater.al
cocorico | Collater.al
cocorico | Collater.al
cocorico | Collater.al
cocorico | Collater.al
cocorico | Collater.al
cocorico | Collater.al
cocorico | Collater.al
cocorico | Collater.al
cocorico | Collater.al
cocorico | Collater.al
cocorico | Collater.al
cocorico | Collater.al

Text by Bianca Felicori

The disco-club Cocoricò is a copy-cut of the Louvre Museum
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The disco-club Cocoricò is a copy-cut of the Louvre Museum
The disco-club Cocoricò is a copy-cut of the Louvre Museum
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Discover the new 997 Sport by New Balance

Discover the new 997 Sport by New Balance

Giulia Pacciardi · 6 months ago · Style

For the Fall 2019, New Balance introduces the new 997 Sport, a brand new silhouette inspired by the classic 997 but with a much more modern and contemporary look.
The new model, available from July 13 in New Balance stores and selected retailers, presents innovative technologies mixed with those of the heritage derived from the reinterpretation of the New Balance Suspension System 90/00 years. 

The upper pays homage to the 997 Original but is characterized by some details that make the sneaker much more tapered than the previous ones.
The new 997 Sport is available in a unisex version, in shades of fuchsia and green, and in three models for men and three for women.

But, in addition to the new model in 7 colorways, New Balance also offers two total freestyle looks that include for men the black and green NB Athletics Classic Hoodie, the NB Athletics Windbreaker Pant and for women the white NB Athletics Classic Fleece and the black NB Athletics Classic Logo Legging.

Discover the new 997 Sport by New Balance
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Calcetto Eleganza and RETROSUPERFUTURE at OSS 2019

Calcetto Eleganza and RETROSUPERFUTURE at OSS 2019

Giulia Guido · 6 months ago · Style

After playing in stadiums and fields all over Europe, Calcetto Eleganza arrives in Sicily on the occasion of Ortigia Sound System 2019 and does so presenting a special collaboration and one of the most evocative tournaments among those already organized.
On Thursday, July 25, in the setting of the Lido OSS in Marina di Ortigia, the Milanese team will take to the field against the French Le Ballon FC, the American Guerrilla FC, and the home team OSS FC for the “The Island Football Tournament“. 

 
 
 
 
 
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Un post condiviso da Calcetto Eleganza (@calcettoeleganza) in data:

During the 3-on-3 tournament, the collaboration with the eyewear brand RETROSUPERFUTURE will be officially presented.
Infact, for the occasion, RETROSUPERFUTURE has decided to dress the team by revisiting its typical total black kit, adding to it the purple/black shades and the RSF logo.

“RETROSUPERFUTURE is renewing its communication throughout its platforms and has seized the occasion of Calcetto Eleganza at Ortigia Sound System — a festival with which it is already partnering — to play with an exclusive football jersey that contaminates the iconic total black Calcetto Eleganza’s kit with the elements of its own renewed branding: the new
RETROSUPERFUTURE naming, purple-black colours, and RSF logo.” — says Andrea Codurri, Head of Marketing of RETROSUPERFUTURE.

Here you can get a small preview, but if you are in Ortigia do not miss the appointment with “The Island Football Tournament” on July 25, from 6:00 pm to 9:00 pm.

PH: Enrico Mondelli and Matteo Bianchi

Calcetto Eleganza and RETROSUPERFUTURE at OSS 2019
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