Believe in something. Even if it means sacrificing everything.
A simple slogan stands out on a black and white portrait of one of the most controversial sportsmen of recent years.
We’re talking about the ex NFL quarterback Colin Kaepernick, chosen by Nike as the face of the 30-year-old campaign of the “Just Do it” slogan.
A simple message that, if played by the ex-prodigy of the National Football League, becomes much more powerful and, above all, reality.
Kaepernick, in fact, is not only known for his sports career that, among many, also gave him an appearance in the Super Bowl XLVII in 2012, but also for his social and political commitment.
Iconic became his gesture when, during every national anthem, he knelt in protest against violence towards black people in the United States.
A gesture that has provoked many positive reactions such as dialogue and emulation of other companions, but that has also ruined his sporting career and has made him an enemy of Donald Trump and the owners of the NFL.
After his contract with the San Francisco 49ers, in fact, none of the 32 teams of the League showed any interest in him, forcing him to quit playing.