Rier unveils its Winter 2025 collection with vertical silhouettes inspired by alpine rigor, striking a balance between athleticism and the tranquility of rural life. The collection features natural materials such as wool, sturdy cotton, rustic leather, and feminine details. The color palette ranges from deep lead gray to chalky talc, rich tourbe brown, myrte pink, and a vibrant safety orange.



Sterling silver jewelry, inspired by the waxed myrtle branches of Tyrolean tradition, completes the looks and stands out in the collection’s lookbook. In collaboration with Ludwig Reiter, Rier introduces Norwegian-style derbies in three variations: black Juchtenleder leather, anthracite velour, and deer leather with shearling lining and outdoor soles. Iconic styles like the Tractor and Field boots, as well as rain boots in new velour shades, also make an appearance.


Alpine Athleticism and Practical Elegance by Rier
Drawing inspiration from alpine jogging attire, the Walker silhouette combines boiled wool with high-performance SUPER 120’s jersey and interlock fabrics. New Walker dresses debut this season, featuring minimalist designs with mini and bustier cuts, alongside outdoor pajamas in five monochromatic tones and the aforementioned safety orange.


Rier reimagines the everyday wardrobe with traditional loden, crust leather, alpaca-silk, and durable denim. Loden coats pair with poplin tunics, crust leather skirts and trousers, and Tyrolean-style wool cardigans. Alpaca-silk dresses and white or anthracite denim suits offer a subdued femininity. Metallic floral embroidery in soft gray and lead tones adds a modern touch to the collection.
