UNIQLO will launch the new UT t-shirt collection in collaboration with KAWS, along with an art book published by Phaidon, on September 7th in UNIQLO stores worldwide. This collaboration aims to celebrate the artist’s iconic characters – COMPANION and BFF – printed on unisex t-shirts and sweatshirts for both adults and children. Additionally, there will be a series of limited-edition gifts for those who purchase the art book and the collection. In short, this collection is designed for fans of KAWS’ work, whose real name is Brian Donnelly, and he expressed his excitement about this project, saying, «I am delighted to exclusively launch my new Phaidon Contemporary Artist Series book with my long-time partner, Uniqlo.»
In total, there will be five pieces in this collaboration, including three t-shirts and two sweatshirts, available in both white and black. These pieces are as simple as they are charming, catering to those who appreciate the distinctive aesthetics that characterize the works of this New York-based artist, who has built a successful career through the irreverence and humor of his characters. In essence, this is one of the many collaborations that add a touch of creativity to UNIQLO’s classic t-shirts.
You can find all the information about the launch and giveaways on the UNIQLO website.
