Ikea’s Frakta bag is trasformed into hand-made clothing and accessories

Ikea’s Frakta bag is trasformed into hand-made clothing and accessories

Giulia Pacciardi · 3 years ago · Style

After the ironic response of the Swedish colossus with the “How to Identify an Original Ikea Frakta Bag” campaign, the instagramers around the world are running to grab a Frakta bag to continue the work.La Frakta bag di Ikea si trasforma in capi e accessori fatti a mano | Collater.al Cut out the bag, what’s coming out are real handmade garments that sometimes iconic accessories that imitate the French luxury brand one, such as the cap, the Speed Trainer, or in other cases, clothing items to which no one would have thought.
You can find them all on the #Ikeabag hashtag, but here you can find the best one.

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Ikea’s Frakta bag is trasformed into hand-made clothing and accessories
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Ikea’s Frakta bag is trasformed into hand-made clothing and accessories
Ikea’s Frakta bag is trasformed into hand-made clothing and accessories
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A is for Allegro, the visual alphabet by Roy McCarthy

A is for Allegro, the visual alphabet by Roy McCarthy

Federico Fabbri · 3 years ago · Style

Roy McCarthy was a child with a fix for the means of transport and when he grew up became a boring car enthusiast (any reference to existing or actual people is purely casual) and one of the creative directors of the Küla Studio in Liverpool. His classic car illustration, printed in limited series and collected by pop-culture fans, allowed his passion to find a reasonable way to be appreciated.

In “A is for Allegro” the author collects, in a sort of visual alphabet with a sharp writing piece, all the cars that have populated her childhood or aroused his curiosity.

Roy tells that on a morning in 1975 his father came out of the house to go to work with his own Escort Mk1 GT and went back with a vintage Austin Allegro. From that day – the author reminds us – his father no longer cared about how the family car would look like, or how fast it was, “he only needed to take him from point A to point B” and this fact has shaken the infancy of the author.

Among the cars included are the BMW 2002, the Citroën DS or the Fiat X1/9; but also Opel Kadett and Renault 5 or the Yugo 45, added as the worst car in history.

The simple but evocative illustrations help to create a sort of visual art gallery of the civil automotive world at the end of the twentieth century: from the letter A of the obsolete Allegro to the Z of the Ford Zephyr, a car that he saw every day parked along the road carrying him to school.

A is for Allegro, l’alfabeto visuale di Roy McCarthy | Collater.al 3 A is for Allegro, l’alfabeto visuale di Roy McCarthy | Collater.al 1 A is for Allegro, l’alfabeto visuale di Roy McCarthy | Collater.al 2

A is for Allegro, the visual alphabet by Roy McCarthy
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A is for Allegro, the visual alphabet by Roy McCarthy
A is for Allegro, the visual alphabet by Roy McCarthy
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Audi Sandbox:  SUV Q5 meets virtual reality

Audi Sandbox: SUV Q5 meets virtual reality

Giulia Pacciardi · 3 years ago · Style

Audi invites people to go back in time to when they were children and play with sand thanks to a new project that links virtual reality and the SUV Q5.

The Enter Sandbox experience, developed by the Polish creative agency Pol and produced by MediaMonks, begins with this premise: Won’t we be happy to be able to drive a real car on those sandy streets we dug from children?

 This reality, launched in the most important Audi dealership in Oslo – but ready to go itinerary, invites participants to enter the sand fence and design their custom track.
The sand is then carefully scanned by a sensitive camera able to depth variations, which then renders the virtual world exactly as required. In order to capture every detail and reproduce perfectly every single curve, the sand is bombarded by special infrared rays that “report” to the motherboard over two hundred thousand points of measurement; These data are then used to recreate the 3D model that moves into the virtual environment in question.

After building their own route, pilots can sit in the VR Chair and wear their VR Oculus Rift and enter the virtual world they have recreated. The experience has been designed to simulate an Audi Q5 as the one we see every day: from the feedback on steering, to sound, and dynamics.

Tells Tommy Jensen, marketing manager of Audi Norway:

“For many of us playing karts in the sand is a distant reminder, it’s an opportunity that rarely occurs, especially after a certain age.”

“The Sandbox 2.0 is a toy for everyone, a platform for rediscovering driving pleasure and demonstrating the potential of the Q5 and its Quattro technology in a fun and accessible way to everyone.”

 

Audi Sandbox il SUV Q5 incontra la realtà virtuale | Collater.al 2 Audi Sandbox il SUV Q5 incontra la realtà virtuale | Collater.al 3 Audi Sandbox il SUV Q5 incontra la realtà virtuale | Collater.al 1

Audi Sandbox: SUV Q5 meets virtual reality
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Audi Sandbox: SUV Q5 meets virtual reality
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A South West England road trip

A South West England road trip

Sara De Luigi · 3 years ago · Style

England is a wonderful novel, one of those you can not stop reading but at the same time you would never end up.

The nuanced memories are even more beautiful: those honed with time, those with faded borders but perfect details. I remember every detail of my trip to the south-west of England: the color of the Dorset cliffs to the rare sunsets visible in April where the earth ends, in Cornwall, to the softness of that grass covering all the coast I have traveled from Lulworth Cove until entering St. Ives.

Our journey begins in London. We cross the Wiltshire, with a stop at Stonehenge, then we proceed to the counties of Dorset and Devon, stopping where time permits. Like at Durdle Door where people enjoy the beach on a sunny sunshine, or at Shaftesbury, Dorset, where people are walking slowly, giving a different importance to time, or even at Pythouse Kitchen Garden between isolated houses, farms and yellow flowers fields.

But the south west of the UK is not just perfection: leaving the Dorset we also drive through two huge natural parks, where the scenery changes completely: nature is queen. Dartmoor National Park is immersed in the fog: the roads seem endless and you have to drive slowly because its inhabitants prefer not to undergo any law.

At the Exmoor National Park, we walk for a long time in nothing, where the vegetation rises from the ground only to a tree shaped by the wind.

The story changes again as it goes to the west, entering Cornwall: we are in the car, we drive to the sunset quickly, from the window we see changing the earth, meeting and leaving places in minutes, after promising to return.

Cornwall is wild nature that governs itself. We walk on the coast, there is a trail that follows it all, falling slightly into the precipices and leaning to the sea in the sandy bays.

We stop several times trying to create memories. We stop in front of those places we will keep in the memories, where the earth ends, where happily coexist small and immense and can not define the boundaries of heaven.

On the road nel sud ovest dell’Inghilterra | Collater.al

On the road nel sud ovest dell’Inghilterra | Collater.al

On the road nel sud ovest dell’Inghilterra | Collater.al

On the road nel sud ovest dell’Inghilterra | Collater.al

On the road nel sud ovest dell’Inghilterra | Collater.al

On the road nel sud ovest dell’Inghilterra | Collater.al

On the road nel sud ovest dell’Inghilterra | Collater.al

On the road nel sud ovest dell’Inghilterra | Collater.al

On the road nel sud ovest dell’Inghilterra | Collater.al

On the road nel sud ovest dell’Inghilterra | Collater.al

On the road nel sud ovest dell’Inghilterra | Collater.al

On the road nel sud ovest dell’Inghilterra | Collater.al

A South West England road trip
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A South West England road trip
A South West England road trip
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Santorini, The Spot Island

Santorini, The Spot Island

Riccardo Fisichella · 3 years ago · Style

Last May I spent a week on this wonderful island with my girlfriend. And between a slice of feta with sesame and honey, some salad and a portion of moussaka, I shot some digestive photos.

One thing you understand immediately is that this island is completely organized for tourism: hotels, B&B, campings, restaurants, car-rentals, motorcycle-rentals, quad-rentals, boat-rentals, everything-rentals, and if I continue this way I know you’ll stop reading it all, so I end it here.

Fortunately, at this period of the year we came across a negligible amount of tourists, most of the time the beaches were almost empty and a lot of places were still closed or under renovation. Santorini was finishing getting made up.

Here there are no traces of the well-known greek economic crisis that we’ve been reading for years now in the daily newspapers around the world.

Even the old men doing business transporting tourists on the back of their donkeys earn more money than you, considering that at the end of the season they receive a percentage from the income of the cableway to prevent them from a considerable loss in their benefits due to its construction.

Tourism also means souvenir-pictures, which around us in our ego-era means selfies. Selfies call for spots, and Santorini has plenty of them. With its beautiful panoramas and the small houses with swimming pools on the overhangs of the island each angle is pretty to photograph. Some places recommend a stop for souvenir photos, in other locations you need to wait your turn in line to take the picture, plus you need to look for small spaces between fashion shoots and young married asian couples with their wedding gowns.

For this reason the island has bans for photos: you can’t walk on the roofs, you can’t take pictures of kids close to schools, you can’t use drones and you can’t walk on some of the streets where, I believe, live the locals.

Speaking of spots, I would recommend one, one of the few places where I’ve seen no one take pictures: the smoking area of the airport. This way you are ready to leave again for a new destination.

Santorini, The Spot Island
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