Eva Bee is an English illustrator who, thanks to her works dealing with current issues, has attracted the attention of several renowned magazines, including The Boston Globe, The Washington Post, The Financial Times, The Guardian, The Observer, and many others. 

After more than 10 years of activity, Eva has developed a technique that allows her to work in a practical and clean way and, above all, to respect all deliveries for customers. Obviously, as first thing there is the choice of the topic to be addressed, once decided the illustrator starts to make a draft on paper using ink pens and, only once the idea is fine-tuned, she scans the sheet and finishes the work digitally, adding colors and details. 

The end result is clear, striking and characterized by a vintage style that makes the illustrations perfect for all the magazines with which it works.

As a British woman, among the topics covered by Eva Bee, Brexit stands out, but there are also illustrations related to issues such as immigration, poverty, war, continuing with depression, loneliness and the world of social networks. In our gallery, you can find a selection of her works, but to find out more go to the site of Eva Bee.

It was difficult, but we made a commitment to wait until the beginning of December to talk about Christmas. Like every year, brands, shops and agencies make spots dedicated to the holiday season and we are here to propose our favorites, those that have melted our hearts and made us feel the Christmas atmosphere.  

Apple

The grandmother’s absence is felt in the air and the two girls try to make her presence live again

Sometimes, the best gifts can come from the most unexpected places.  

It will make even the most skeptical of us to shed a tear. 

Xfinity

Christmas means going home and, like many others, even the little extraterrestrial has returned for the holidays and we could not be happier.

Macy’s

But, by now we have understood, at Christmas everything is possible.

Microsoft

Spotify

You’re already singing, right?

ASDA

Once locked in a jar, all you have to do is distribute it to everyone, but what happens if they are left without it?

Sainsbury’s

Of course, the moral is only one: the gifts are only received by persons who have been good all year round. 

John Lewis & Partners 

Christmas means family, but many times it means friendship, the true one that goes beyond defects and mistakes, the one for which there is always a place at the table.

McDonald’s Uk

It’s hard to feel the magic of Christmas again, but sometimes a spark is enough, even the most trivial thing to make us children again.

Aldi Uk

We loved two choices from the Aldi Uk commercial, the first is the song Let Me Entertain You by Robbie Williams that fits the situation perfectly, the second is the setting that winks at the film The Greatest Show with Hugh Jackman. 

The American publishing house Penguin Random House in collaboration with Anyways, a London-based creative studio, has created a fun Christmas advertising campaign aimed at all book lovers. The claim of the advertisement is “Books Make Us Better” and aims to promote the joy of reading but especially to give books during the holiday season.

The campaign consists of many flyers hanging around the subway lines of the city of New York. These flyers immediately catch the eye because they are very eye-catching as they follow a super colorful and lively color palette. The strong point of the adv is definitely the textual part that is very funny and ironic. In addition to posters, it has been created a site where you can buy books and, in case you are in trouble, are given suggestions about the book to give. In fact, depending on who is the recipient of the book (ourselves or other people) and based on the characteristics, attitudes, or interests of the person, the web page recommends the best book to buy.

In addition to this, to make users even more involved, GIFs have been created that can be shared on different social media. For the design and implementation of the content, the Anyways team worked with animator and illustrator Ben Ommundson. Together they build up the visual layout and gave life to the entire campaign by developing all the graphic elements, for example, the cursor conceived as a hand that impatiently beats its fingers when it is in motion or, that if left inactive, appears near a penguin that invites you to further explore the page. To see the campaign in action and find out which book it recommends for you or a loved one, visit the site!

Emili Riikka, a graduate in graphic design and art direction, after working as a graphic designer for years, is now dedicated to illustration in Finland and, throughout her career, has collaborated with editorials and communication agencies for the realization of numerous advertisements in her home country.

The process by which the artist creates the illustrations and animations takes shape from a mental reworking that allows her to think and space with the imagination. Starting from numerous quick sketches made on paper with a pencil, the graphics begin to give a structure to everything she thinks can stimulate her.

Emili Riikka creates designs that distinguish her and that follow a palette of colors refined and very bright preferring the use of pastel shades and a soft line. Her works represent both people and objects, environments or cities and she prefers to portray female figures in different fields including work.

The illustrations are carried out in two phases: the first concerns the research and creation of shapes and different colour tests on Illustrator – a program used by graphic designers to carry out this kind of work -, then the work is transferred to Photoshop where it adds the textures and makes the final changes if necessary.

To draw, in addition to the computer, she uses pencils or any finishing tool that has at hand, sometimes preferring the use of markers such as Uni Posca. Usually the drawing made directly on the computer creates it only when she has a very clear idea of what to represent. Emili tries to convey with his works a happy and light atmosphere in which those who use her works can almost relax by looking at them.