Art Louis Vuitton, books and posters transformed in the Pre-Fall 2020 campaign
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Louis Vuitton, books and posters transformed in the Pre-Fall 2020 campaign

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Giulia Guido

Every time a Louis Vuitton campaign comes out, we are amazed at how it always manages to surpass the previous one, both in beauty and originality. The last idea that came from the mind of Nicolas Ghesquière, creative director of the Maison, was to create a real story with the pieces in the new collection. And what better way to tell a story than through a book or a film?!

Thus, the covers of books like The Haunted Garden, The Wicked Mirror and posters for films like Lost Planet or The Escape Room became the perfect setting for the Pre-Fall 2020 campaign shot by none other than Collier Schorr

Internationally acclaimed stars have taken over, including Sophie Turner, the Game of Thrones‘ Sansa Stark, Jennifer Connelly, Jaden Smith, Alicia Vikander, Emma Roberts and Léa Seydoux, who we’ll see again in the next 007

In addition, each poster is accompanied by nice phrases and vintage graphics that take us immediately back in time. 

Discover all the pictures of the Louis Vuitton campaign below! 

Artadvertising
Written by Giulia Guido
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