The new MTV Ident it’s totally insane, it lasts only 15 seconds and it’s a good way to start this Friday morning, where we already feel the weekend but we are conscious of having to gets at the end of the day.

This short, but really short, video directed by Masanobu Hiraoka, with the music of the sound designers Aimar Molero and the voice of Marina Herlop is totally absurd.
There is no beginning or end, there is only a completely abstract ‘one leads to the other’.
Hands, balls, caps, bones, eyes and finally a figure.

Or at least, this is what I saw, but I can’t tell.

[vimeo]https://vimeo.com/206400489[/vimeo]