SOMI, the creative mind behind the Instagram account @somiinthebagel, is a stop-motion animator whose videos turn faces and icons from music and pop culture into hand-animated clay characters. It’s a universe that, while keeping a precise balance between analog nostalgia and digital sensibility, uses stop motion in exactly the way we like it.
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The strength of SOMI’s work lies in the physicality with which they build their universe. The animations don’t aim for the polished perfection of 3D, but instead embrace the imperfections of the material: uneven surfaces, slightly unstable movements, and visible traces of the handmade process. It’s precisely this visual fragility that makes each clip instantly recognizable and surprisingly powerful, as if every frame held onto the time and patience required to create it.
Between Instagram and YouTube, SOMI creates short narratives that openly engage with internet culture, weaving together musical references, memes, and shared visual worlds. Backed by an impeccable technique, the animations also convey a sense of playfulness and spontaneity, proving that handcrafted stop motion can still be fertile ground for experimentation, irony, and even pure wonder.
