Carhartt WIP ecently unveiled its latest collaboration with Toogood. A unisex capsule collection-comprising two jackets a shirt, pants, sweatpants and a T-shirt-that perfectly combines the signature workwear elements of both brands.
Carhartt WIP’s iconic designs such as the Michigan Jacket and Toogood’s designs such as the Photographer Jacket fully represent the collaboration’s signature utilitarian aesthetic.
“This collaboration has come from a very natural place for both brands”, says Erica Toogood of the London-based design studio. “Carhartt WIP’s history of modifying historic workwear sits effortlessly with Toogood’s nod to trades and workwear, reimagined and sculpted with artistic freedom. Carhartt WIP gave us permission to cut, hack and remodel these archetypal utility products and link them closer to a sculptural Toogood fit. Combining our aesthetic and cutting style with Carhartt WIP’s construction skill and capacity has been a proud moment for us,resulting in an accessible, durable and iconic product”, Erica Toogood continued.
To bring out the best of the work done on Carhartt WIP’s classic designs, Toogood has created a series of one-of-a-kind pieces, described as “hacks”. By cutting and stitching the original pieces with a contrasting colored fabric, the added cut lines, volume, and length are laid bare.
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These “hacks” will be displayed in conjunction with the launch of the collection, along with three giant puppets wearing oversized versions of the collaboration’s garments. The installation will be on display at Spazio Maiocchi until June 12 during Salone del Mobile.