There are pieces of furniture that transcend time without ever losing their charisma, and then there are collaborations that make them shine in a new light. The Soriana, the iconic armchair designed in 1969 by Afra and Tobia Scarpa and awarded the Compasso d’Oro the following year, is back in the spotlight thanks to an unexpected yet surprisingly fitting collaboration: that between Cassina and Roy Roger’s, the brand that has written part of the history of denim in Italy.

Soriana in denim crafted by Roy Roger’s® is much more than a simple reinterpretation. It’s a rediscovery of the intersection between fashion and design, where the fabric essentially becomes the soul of the project. The chosen denim is a high-quality Japanese selvedge, woven on vintage shuttle looms from the 1960s using special long-staple American cotton. What makes it unique is the red and white selvedge edge, a nod to the world of authentic jeans that also prevents fraying.


The upholstery is brought to life using archival Roy Roger’s garments: stone wash and délavé treatments done by hand follow the folds of the padding, highlighting the armchair’s soft and enveloping lines. Completing the circle is the large metal clamp that embraces the chair — a key element of the original design — now finished in glossy copper, the same material used for the rivets on classic five-pocket jeans.

But it’s not just about aesthetics. Soriana in denim also has a conscious soul: its structure is made from sacks filled with BioFoam® microspheres, a patented organic foam that is biodegradable and compostable. The padding is made of recycled PET fiber, sourced from Plastic Bank®, for a level of comfort that is also sustainable.

With this project, Cassina and Roy Roger’s show how design can speak the language of fashion without losing its identity. An icon of the past looking toward the future, draped in history, culture, and consciousness.
