Short video for Breakfast – The incredible animated shorts of the École des Gobelins

Short video for Breakfast – The incredible animated shorts of the École des Gobelins

Giulia Guido · 12 months ago · Art

I’ve been discovering the École des Gobelins for some time now and the wonderful videos that its students are able to make. Here I want to talk about three animated shorts designed and created by second-year students, who are starting to get used to special effects.

All 3 videos last less than one minute, and in this short time, they manage to tell a story, which although it is without dialogues, conveys very strong themes and emotions.

The first one, Fruit Defendu (Forbidden Fruit), I chose this one because it hides a strong element of suspense that leaves you speechless.

ecole des gobelins | Collater.al

The second, Les Cendres Froides (Cold Ash) is much more melancholic and sad, but profoundly universal. A woman sitting on the train is swallowed up in her own stream of thoughts and memories; who has it never happened to?

ecole des gobelins | Collater.al

The last one is the one I like the most and is called Plongeon d’été (Summer Dives). I think this short film can have two readings, one more aesthetic and superficial, which takes into account just the beauty of the video and the technique, and one deeper: the dive of the child creates a moment of concern in bathers, who do not pay particular attention, but the child who has to dive after her is pervaded by fear, so as to pull back.

ecole des gobelins | Collater.al

Short video for Breakfast – The incredible animated shorts of the École des Gobelins
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Short video for Breakfast – The incredible animated shorts of the École des Gobelins
Short video for Breakfast – The incredible animated shorts of the École des Gobelins
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Be a follower, the new Diesel campaign about being an Influencer

Be a follower, the new Diesel campaign about being an Influencer

Giulia Pacciardi · 12 months ago · Art, Style

Have you ever thought about how much effort it takes to dress every morning as if it were the last one? How much memory and attention should you devote to anything before you even do it?
For example, how unnerving must it be to wait to eat something because it must be immortalized in its perfect perfection that does not include the signs of a fork?
And what about traveling? Have you ever thought that everything you can get into hand luggage for them is barely enough for half a day?

Well, if you didn’t, it was Diesel who did it with his ironic Be a Follower campaign.
With the help and desire to put themselves out there of the influencers Jennifer Grace @thenativefox, Kristen Crawley @kristennoelcrawley, twins @amixxamiaya and @ayaxxamiaya, Elias Riadi @eliasriadi and Bloody Osiris @bloodyosiris, the Italian brand has focused on the clichés that make up their lives to emphasize how much, in some moments, it is much easier to be a follower and have a normal life, compared to having to take 10 minutes of your time to remove a pair of shoes in front of your partner waiting for you.

The undisputed protagonists of the entire campaign are the mini clips that tell these little moments and that you can find below.
This is irony, so don’t take it seriously, please!

 

Be a follower Diesel | Collater.al 6 Be a follower Diesel | Collater.al 5 Be a follower Diesel | Collater.al 2 Be a follower Diesel | Collater.al 1 Be a follower Diesel | Collater.al 4

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The Not Big Mac’s, Burger King commercial derides the king of sandwiches (and Mc Donald’s)

The Not Big Mac’s, Burger King commercial derides the king of sandwiches (and Mc Donald’s)

Giulia Guido · 12 months ago · Art

Although the news that McDonald’s has lost exclusive rights to his most famous sandwich, the Big Mac, in Europe is still fresh, his number one competitor doesn’t waste time and turns the knife around in the wound.

Burger King, in fact, could not help but celebrate this great defeat for Mc Donald’s and a great victory for all the others, who from now on can include the name Big Mac in their menus.

BK contacted the Stockholm advertising agency Ingo, which decided to create The Not Big Mac’s Menu to be used in some of the city’s locales and pick up customers at the time of ordering. Here are the new proposals you could choose from:

– The Like a Big Mac, But Actually Big
– The Kind of Like a Big Mac, But Juicier and Tastier
– The Burger Big Mac Wished It Was
– The Anything But a Big Mac
– The Big Mac-ish But Flame Grilled of Course

What can I say more, this is the kind of commercial we love and will never tire of.

The Not Big Macs Mc Donalds Burger King | Collater.al The Not Big Macs Mc Donalds Burger King | Collater.al

The Not Big Mac’s, Burger King commercial derides the king of sandwiches (and Mc Donald’s)
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The Not Big Mac’s, Burger King commercial derides the king of sandwiches (and Mc Donald’s)
The Not Big Mac’s, Burger King commercial derides the king of sandwiches (and Mc Donald’s)
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Not just touchdowns, all the commercials and trailers of the latest Super Bowl

Not just touchdowns, all the commercials and trailers of the latest Super Bowl

Giulia Guido · 12 months ago · Art

Last night, at the Mercedes-Benz Stadium in Atlanta, the 53rd edition of the Super Bowl took place, which saw the New England Patriots win on the Los Angeles Rams with a result of 13-3, the lowest in the history of the Super Bowl.
Being one of the most important sporting events of the year the media attention around it is always very high, which is why brands and companies fight to grab advertising breaks and in the end, the result of the match ends up in the background and the real protagonists become the commercials and trailers broadcast during the evening.

We have already talked about Pepsi and Stella Artois, here we present the others you cannot miss.

NFL (National Football League)

The fun national football league commercial has only one question to answer: The all-time greatest, most-competitive NFL athletes gathered for NFL’s 100th season gala. What could go wrong? We know that Tom Brady took off all his rings to get into the fray.

 

Burger King

Nobody can resist a Whooper, America’s favorite sandwich, not even Andy Warhol. In Burger King’s commercial, the artist enjoys his sandwich in peace, showing that some things never go out of style.

 

Pampers

Pampers celebrates the special relationship children have with their dads and to do so has called two of them exceptional. Diapers seem to have no secrets for John Legend and Adam Levine, who change their children by remixing the song Stinky Booty Duty.

 

Amazon

The online sales giant has hired a number of well-known faces, including Harrison Ford, Forest Whitaker, Ilana Glazer, Abbi Jacobson and the twins of NASA Mark and Scott Kelly, for the commercial Not everything makes the cut. The video jokes about the problems that can be found using Alexa, Amazon’s assistant, with examples that make people laugh.

 

Michelob Ultra

The ASMR craze also invaded the Super Bowl evening, with the voice of Zoë Kravitz, inspired by the lightness of Michelon Ultra organic beer, making the over 70,000 spectators relax.

 

Washington Post

The Washington Post, one of the most popular and read newspapers in America, takes the opportunity to send a strong, fair and (in Trump’s Edge) necessary message: Democracy Dies in Darkness. Every day hundreds of reporters and journalists risk their lives to be able to clarify what is happening in the world, to make everyone know and know the truth, because knowing empowers us, knowing helps us decide, knowing keeps us free.

 

Game of Thrones X Bud Light

In the Bud Light beer commercial, we’re going straight into the world of Game Of Thrones. Shooting a scene from the series, the knight who dresses the colors of the beer challenges to duel the Mountain, losing miserably, but this will not save him from the flames of the dragon that comes to incinerate everything, remembering that the final season of GoT is coming.

 

Captain Marvel e Avengers: Endgame

At an event like this, Marvel heroes could not miss it. The evening was, in fact, animated by the new trailers of the highly anticipated Captain Marvel and Avengers: Endgame, which will be released respectively on March 8 and April 24, 2019.

 

Toy Story 4

Finally, we discover something more about what is expected to be the animated film of the year, which will be released at the cinema on June 21 in America and June 27 in Italy, Toy Story 4.

 

The Handmaid’s Tale

Moving from film to TV, Hulu has released the trailer for the third season of The Handmaid’s Tale, the series phenomenon that has thrilled thousands of viewers. I, personally, cannot wait for a revolt by the Handmaids.

Hulu also produced a commercial that unveiled the name of the creative behind the Instagram @world_record_egg profile and the reason for creating this account. In a short thirty-second spot entitled The Reveal we see the egg break because of too much pressure. The whole project by Chris Godfrey, a 29-year-old creative, was created to raise awareness among the people of the internet about the mental problems caused by the pressure that social networks can cause.

 

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Un post condiviso da EGG GANG 🌍 (@world_record_egg) in data:

Not just touchdowns, all the commercials and trailers of the latest Super Bowl
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Not just touchdowns, all the commercials and trailers of the latest Super Bowl
Not just touchdowns, all the commercials and trailers of the latest Super Bowl
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Sand Circle, the quartz sculptures by Daniel Arsham

Sand Circle, the quartz sculptures by Daniel Arsham

Claudia Fuggetti · 12 months ago · Art

Famous American sculptor Daniel Arsham, of whom we have previously spoken here, has recently made a new interesting work under the name of Sand Circle. Precisely, it is a sculpture conceived in a circle shape that inside presents small fragments of quartz and two suspended planets, useful to let the sandy mineral flow smoothly.

The main peculiarity of the work is that of being able to admire the final result only when the sculpture is turned upside down since the flows inside it are variable: this means that every time it will be possible to admire a different design. Recall also that for a limited period of time the Sand Circle was put on sale on the artist’s website as a limited edition piece. The purchase was also particular because together with the work were delivered an instruction booklet and a pair of gloves signed Arsham Studio.

If you are curious, you can visit the artist’s website that you find here.

Daniel Arsham lancia Sand Circle in edizione limitata | Collater.alDaniel Arsham lancia Sand Circle in edizione limitata | Collater.al Daniel Arsham lancia Sand Circle in edizione limitata | Collater.al Daniel Arsham lancia Sand Circle in edizione limitata | Collater.al Daniel Arsham lancia Sand Circle in edizione limitata | Collater.al Daniel Arsham lancia Sand Circle in edizione limitata | Collater.al Daniel Arsham lancia Sand Circle in edizione limitata | Collater.al  Daniel Arsham lancia Sand Circle in edizione limitata | Collater.al

 

Sand Circle, the quartz sculptures by Daniel Arsham
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Sand Circle, the quartz sculptures by Daniel Arsham
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