Since 1993, FREITAG has been transforming old truck tarps into unique bags, combining sustainability with functional design. Now, the Swiss brand introduces the F260 Miami Wide, an oversized shopper that challenges monotony and redefines space and style.
The new F260 Miami Wide takes the classic silhouette of FREITAG bags and expands it in width, making it an icon of individuality and practicality. Perfect for those who live outside the box, this extra-large bag accommodates anything without compromise.
FREITAG continues its journey in sustainable design—something we’ve documented before—remaining true to its philosophy of creative recycling. Based in Zurich-Oerlikon and with around 250 employees, the brand has become a symbol of responsible design, with 30 stores worldwide, including one in Milan.
So, if your idea of a bag isn’t the standardized version dictated by fast fashion, the F260 MIAMI WIDE might be the perfect choice for you. Space, character, and uniqueness—all in one accessory. Available starting today, April 2, 2025, the F260 Miami Wide can be purchased at FREITAG Stores, selected retailers, and online at freitag.ch.
ph. courtesy Simon Habegger
