Seminole Hard Rock, the first hotel in the shape of a guitar

Seminole Hard Rock, the first hotel in the shape of a guitar

Collater.al Contributors · 1 month ago · Design

How many times while we travel do we stop in front of the Hard Rock Cafe and we want to buy a t-shirt that somehow testifies to our passage in that city? And how many of you know that the Hard Rock Café is actually part of a larger complex, a chain of luxury hotels?

The Hard Rock chain has just opened its latest hotel and resort: the Seminole Hard Rock Hollywood which is located in South Florida, in Hollywood, the homonymous location to the Californian one.
This project is part of a $2.2 billion investment in two new “Hard Rock Hotels & Casinos”.
The special feature of this hotel is the shape of the guitar, which is a symbol and distinctive sign of the chain.
The building is externally made of sheets of glass, a special feature of this design is the presence of six illuminated “tubes” representing the strings of an imaginary guitar neck. These are made with LEDs that light up in the evening and are programmed to change color and intensity following the rhythm of the music during the shows. In addition, the six fixed, high-power beams of light are projected at 20,000 feet into the night sky.

The Guitar Hotel is 450 meters high and has a 13.5-hectare swimming pool, a lagoon for water sports and a concert hall that can accommodate up to 7,000 spectators. There is also a family-friendly reservoir, a rooftop bar on the top floor of the hotel that allows guests to enjoy the Florida skyline and sunsets, a lounge area and 14 restaurants, as well as shops, large conference facilities and a casino with 3,000 slot machines and 228 gaming tables.
The 122-meter-high guitar body houses the rooms, while those who want maximum comfort and privacy will have access to several villas of different sizes with personal butler service and private pool. The rooms and suites combine natural stone surfaces with interwoven textures. The guest bathrooms, which include an open view of the showers/bathtubs in the bedroom, are made of natural stone through custom workmanship.
A real gem welcomes guests: the golden piano that once belonged to Elvis Presley.
The inauguration it’s been last October, 25th and it was attended by many famous people, including the American band of Maroon Five who performed in a concert reserved to the guests and guests of the hotel.

If you’re passing through, the resort is located at 1 Seminole Way, Hollywood, 15 minutes from the beaches of Fort Lauderdale and 30 minutes from Miami and its airport.

Hard Rock Hotel | Collateral1
Hard Rock Hotel | Collateral1
Hard Rock Hotel | Collateral1
Hard Rock Hotel | Collateral1
Hard Rock Hotel | Collateral1
Hard Rock Hotel | Collateral1
Hard Rock Hotel | Collateral1
Hard Rock Hotel | Collateral1
Hard Rock Hotel | Collateral1

Texy by Anna Cardaci

Seminole Hard Rock, the first hotel in the shape of a guitar
Design
Seminole Hard Rock, the first hotel in the shape of a guitar
Seminole Hard Rock, the first hotel in the shape of a guitar
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The SLATER, the house furnished in 90s’ style

The SLATER, the house furnished in 90s’ style

Collater.al Contributors · 1 month ago · Design

In recent years, a nostalgic sense of the past has developed that unites all the people who lived their adolescence in the 80s and 90s. Maybe because we are eternal melancholy or maybe because the culture, way of life and fashions of those years had a better aftertaste than today.
For this reason Airbnb, the portal that rents houses and rooms worldwide, has decided to open in Dallas, in the United States, a 90s themed house that catapults guests into a different scenario, a sort of teleport into the past.

The home’s name is The SLATER and it comes from the same people who made the McFlyy, a furnished apartment that follows the nostalgic trend but, this time, of the 80s.

The SLATER apartment, in addition to being furnished in the perfect style of those years, has objects that are now almost impossible to find. It’s a bit like going home to your parents and sleeping in the room where you grew up. But this is an entire house.
Inside you can find original and iconic relics, posters of the most popular and cult television series such as the timeless Friends.
The focal point is a faithful recreation of the restaurant The Max of the TV show Saved By The Bell while, in the corner of the living room, there is a large statue of Marge and Maggie. In addition, there are films in VHS and video games!

Clearly no detail is left to chance, from the pastel colors of the walls typical of that period to the pantry containing Kellogg’s Froot Loops cereals.
You can’t miss the Nintendo 64 console, music magazines of the 90’s and the television with which you can spend the night watching all the movies with which we grew up as the TVs are equipped with integrated VCRs with a variety of films to choose from (yes, these includes the great classics Disney, Space Jam, Titanic, etc.).

If you are passing through Dallas and you want a super throwback to the past you can book the house on the website of Airbnb. In case, a tip: the request to stay in this house is very high so book well in advance!

The Slater | Collater.al
The Slater | Collater.al
The Slater | Collater.al
The Slater | Collater.al
The Slater | Collater.al
The Slater | Collater.al
The Slater | Collater.al
The Slater | Collater.al

Text by Anna Cardaci

The SLATER, the house furnished in 90s’ style
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The SLATER, the house furnished in 90s’ style
The SLATER, the house furnished in 90s’ style
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Portico, the new building designed for City Life

Portico, the new building designed for City Life

Collater.al Contributors · 4 weeks ago · Design

In City Life, the modern district that has developed in recent years in Milan will be built “Portico“, the new building designed by the Bjarke Ingles Group (BIG) studio based in the world’s major cities including Copenhagen, New York, London, and Barcelona.
The project was commissioned by Generali Real Estate and it will develop close to the already well-known three towers of Zaha Hadid, Arata Isozaki and Daniel Libeskind. It was presented in recent days at a press conference in front of the presence of the CEO of City Life and the CEO of Generali Real Estate.

The project was conceived as a new gateway to the city and will be composed of two buildings connected by a structure formed by a roof that is about 140 meters long. The building will be about 53,000 square meters in which will be used as a private workspace and a part of the public service. The complex will be about 200 meters long and inside one of the two buildings is planned to build a hotel with an infinity pool on the roof.

Although the call for tenders provided for a fourth tower on the site, the presence of the three existing ones allowed the architectural firm to explore new solutions and innovative constructions. Rather than competing with the existing context, BIG’s proposal seeks to complete it.

The floors of the building, with ceilings 3 meters high to allow access to a large amount of natural light thanks to a continuous facade, characterized by transparency and brightness, will face both the city and two large private courtyards. These will be for employees who can enjoy a place to relax during the working day.

Traditionally, a porch is used to solve multiple contextual challenges: it is an extension of internal space, to be lived all year round. With a light roof and thin, tensioned columns, the building’s canopy blurs the boundary between public and private, inside and outside and creates a new shaded and protected public space for city life.
In addition, under the curved roofs, a series of cascading terraces will make it possible to organize multifunctional services and to connect work and relaxation areas thanks to the rooftop bar with views of the Alps and Monte Rosa.
Portico will also be covered with photovoltaic glass tiles.

Work will begin in 2021 and will be completed in 2023, the year in which the structure is scheduled to open.

Bjarke Ingles Group | Collater.al 2
Bjarke Ingles Group | Collater.al 2
Bjarke Ingles Group | Collater.al 2
Bjarke Ingles Group | Collater.al 2
Bjarke Ingles Group | Collater.al 2
Bjarke Ingles Group | Collater.al 2
Bjarke Ingles Group | Collater.al 2
Bjarke Ingles Group | Collater.al 2
Bjarke Ingles Group | Collater.al 2
Bjarke Ingles Group | Collater.al 2
Bjarke Ingles Group | Collater.al 2
Bjarke Ingles Group | Collater.al 2
Bjarke Ingles Group | Collater.al 2

Text by Anna Cardaci

Portico, the new building designed for City Life
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Portico, the new building designed for City Life
Portico, the new building designed for City Life
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Leeza Soho Tower, the new building designed by Zaha Hadid Architects

Leeza Soho Tower, the new building designed by Zaha Hadid Architects

Collater.al Contributors · 3 weeks ago · Design

Zaha Hadid Architects, in addition to opening Beijing Daxing to the public, completed the Leeza Soho Tower in Beijing, which was inaugurated on November 19.
The project was born in the financial district and is part of the urban plan to promote growth without compromising the existing infrastructure in the center of the Chinese city. The tower is 172,800 square meters in size, has 45 floors and offers work and office space to businesses.

The Leeza Soho Tower was built in a strategic position as it is located near the subway where 5 different lines pass so that it can be reached more easily. The building consists of two towers that intersect to create a spiral and as the tower rises the upper floors are joined together to become a single complex.

Thanks to the shape of the building, the environmental aspect, and its control are guaranteed by a structure in which the facades are made entirely of glass and are designed with a low-emission double insulation system. This allows for continuous ventilation that draws in the outside air through the cavities and maintains a comfortable indoor environment throughout the year.
The two halves of the building shade the atrium, which was designed to be a public square for the district, offering wide views of the surrounding environment. The system used to create the tower monitors the environmental and atmospheric situation and energy efficiency in real-time. In fact, the project includes a water collection system, low energy consumption systems and an insulating roof above which is placed in a photovoltaic field for the collection of solar energy. All this allows this structure to be as self-sufficient as possible.
In addition to the office space, there are more than 2,500 parking spaces for bicycles and electric cars with the possibility to recharge them.

The Leeza Soho Tower project dates back to 2013 and work began in 2015 and was completed this year.

Leeza Soho Tower | Collater.al
Leeza Soho Tower | Collater.al
Leeza Soho | Collater.al 1
Leeza Soho | Collater.al 1
Leeza Soho | Collater.al 1
Leeza Soho | Collater.al 1
Leeza Soho Tower | Collater.al
Leeza Soho Tower | Collater.al
Leeza Soho | Collater.al 1
Leeza Soho Tower | Collater.al
Leeza Soho Tower | Collater.al
Leeza Soho | Collater.al 1

Text by Anna Cardaci

Leeza Soho Tower, the new building designed by Zaha Hadid Architects
Design
Leeza Soho Tower, the new building designed by Zaha Hadid Architects
Leeza Soho Tower, the new building designed by Zaha Hadid Architects
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Bookworm Pavilion, the project by NUDES to promote reading

Bookworm Pavilion, the project by NUDES to promote reading

Giulia Guido · 3 weeks ago · Design

In line with the UN‘s goal of achieving a basic level of alphabetization for young people in underdeveloped countries before 2030, the NUDES architectural firm has created a project designed for all those countries where analphabetism is the norm. It is called Bookworm Pavilion and it is a modular library that measures almost 40 meters long and 12 meters wide. 

The pavilion has two parallel bookcases that, through a sinuous shape reminiscent of the helical one, create spaces of shadow, higher points where the shelves are located and lower points reused as seats and small amphitheaters, where to hold readings and meetings. 

The aim was to make reading a fun and exciting activity in the eyes of children, through the place where it is practiced. 

At the moment the Bookworm Pavilion is located outside, in the courtyards of the CSMVS museum in Mumbai, but its shape manages to welcome and embrace readers, young and old, making them feel in a closed, safe place. 

The modular nature of the library designed by the NUDES architects allows easy transportation, in fact at the end of December the Bookworm Pavilion will move from Mumbai to other parts of India and who knows, maybe even to other countries. 

bookworm pavilion NUDES | Collater.al
bookworm pavilion NUDES | Collater.al
bookworm pavilion NUDES | Collater.al
bookworm pavilion NUDES | Collater.al
bookworm pavilion NUDES | Collater.al
bookworm pavilion NUDES | Collater.al
bookworm pavilion NUDES | Collater.al
bookworm pavilion NUDES | Collater.al
bookworm pavilion NUDES | Collater.al
bookworm pavilion NUDES | Collater.al
Bookworm Pavilion, the project by NUDES to promote reading
Design
Bookworm Pavilion, the project by NUDES to promote reading
Bookworm Pavilion, the project by NUDES to promote reading
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