For the 2016 Olympic Games in Rio de Janeiro, the “Ayrton Senna Institute“, the JWT agency and the Brazilian animation studio Le Cube, made a short animation about Formula 1 racer Ayrton Senna, three times champion World, died in 1994.
A short with a strong emotional impact, treated in every detail and inspired by the pilots’ values.
Senna is more than a Formula 1 racer; For Brazilians, he is a hero, an icon of overcoming hardship, stubbornness and good character.
A beautiful message from Senna to all the Brazilian Olympic athletes, telling th challenge against the limits, the ambitious ability to fight to reach the goals by overcoming fears and difficulties, and stresses the importance of winning in their own country.
Nothing is impossible.
[vimeo]https://vimeo.com/167888124[/vimeo]
[vimeo]https://vimeo.com/168068272[/vimeo]






