Since 1920, the New Era collection that looks to the future

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16 January 2019

New Era celebrates the past by looking to the future with Since 1920, the innovative collection that fuses the brand's origins with new elements.

For the Spring/Summer 2019 season, New Era is renewed, but without forgetting its origins.

Born in Buffalo as a working-class brand, New Era has always made perfect garments for both sports and free time. The Since 1920 collection takes this legacy and renews it, becoming the first line of the brand not oriented to the teams of the American League, but that takes up the models of the brand that have made history.

The line consists of a series of tops, tracksuit trousers and t-shirts with camouflage patterns, a blue striped pattern on thick cotton twill, water-repellent materials, retro-style writing, and the inevitable New Era script.

To complete the line there are several models of hats that include a reversible camper model with two alternative finishes, in contrast, a flexible 9TWENTY, and the new elasticated 9FIFTY snapback model.

Since 1920 is timeless combining new elements to iconic models of the brand. It could really be a collection from the 1920s that, at the same time, fits perfectly into our times.

the collection is available from January 2019 in store and online.

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