Art Unlock, the superpower of a gaze in the last Apple spot
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Unlock, the superpower of a gaze in the last Apple spot

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Giulia Ficicchia
Unlock, il superpotere di uno sguardo ultimo spot di Apple | Collater.al

Nowadays technology can make miracles, millennial’s honor. Would you ever expect that a gaze could be able to unlock a telephone? The childhood dream to have a superpower in our minds is real thanks to Apple.

A gaze can now unblock everything, as one of the last spots of the Cupertino company shows to celebrate the Face ID of the new model, the iPhone X: a young high school student is discovering a new capacity that doesn’t stop at her phone but it can unlock lockers, school desks and many more, with the soundtrack of Pete Canon’s Bang Bang and the directorial talent of Dougal Wilson.

 

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Written by Giulia Ficicchia

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