Today will be inaugurated at the Triennale di Milano the new multi-sensory skatepark animated by electronic music of the producer Koreless and is the new work of South Korean artist Koo Jeong A entitled OooOoO. The installation starts from the idea of deepening the intense bond that has recently been established between design and sustainable mobility.

Lorenza Baroncelli, artistic director of the Triennale, has promoted the realization of this project because she claims that there are elements that unite the skateborarding, design and architecture. The work was created for the exhibition PLAY! and will be available free of charge on the ground floor of the Gallery until February 16, 2020. In turn, in groups of fifteen people at a time, you can try stunts and tricks with the table. For Baroncelli there is a constant link between the world of artists and that of skaters, as if one thing nourishes the other.

Today the reality of skateboarding is no longer limited to the sport itself, but extends to something that goes beyond the boundaries of the table, becoming a culture and a lifestyle. In fact, many people use skateboarding as an original and ecological means of transport. This is the main reason why the Triennale di Milano decided to propose OooOoO, bringing the practices of the game back into the building and transforming art into something that the viewer can experience first hand.

The exhibition has been structured in such a way as to reproduce through a play of lights and noises the feeling of being outdoors, in a real skatepark, like those found in America. From these ideas and considerations we will start to talk about sustainable mobility during the conference of 30 November in which professionals such as Men’s Collections Visionary by Tod’s Michele Lupi, the ad by Qooder Paolo Gagliardo, the artist and film maker Diana Manfredi and Pablo Baruffo of the group of skatepark designers CTRL+Z will take part in the debate.

The aim of OooOoO is to question people about the current role of the museum compared to what it had in the past – as a space where images, paintings, etc. were traditionally collected and not very interactive – looking to the future in order to make changes and improvements.
At the end of the exhibition the track will be donated to the city of Milan.

Testo di Anna Cardaci

Elena Delle Donne‘s story begins long before her WNBA debut, records, victory with last season’s Washington Mystics and MVP title. It’s the story of a player, a sportswoman, but also a person and especially a sister who could not go unnoticed by Nike. 

Elena, in fact, is Lizzie‘s younger sister who, due to cerebral palsy and a form of autism, is deaf and blind from birth. Because of this situation, the relationship between the two has always been based on touch: Lizzie’s needs, but also her emotions and feelings are communicated to her sister through her hands. This, in addition to making Elena essential for Lizzie, has made her an indispensable part of the life of the champion WNBA, so as to lead her to give up her passion for basketball. 

Elena Delle Donne is 19 years old when she leaves for college and, once away from her family, she understands that she can’t do it without that concrete and palpable bond with her big sis. So she changes college by choosing one near home and after a long stop, when, thanks to the relationship with her sister, she finds herself and her love for the parquet, for the segmental ball, for the fouls, the fatigue, the crushes, the victories, and the defeats, she returns to play. 

Today, that little girl from Delaware who dreamed of becoming a WNBA champion is much more and has not only won on the pitch, she has won in life. 

For all this, Nike has chosen them as the faces of the last chapter of the campaign “Sports Changes Everything“, making them protagonists of the video “Carry Me” in which, in addition to images, the words of Elena herself come straight to the heart. 

“Everyone thinks I carry her. But she’s the one carrying me.”

Artez is a Serbian artist with a style that is halfway between photorealism and illustration. His main source of inspiration is the reality that surrounds him: starting from a photograph, the artist begins to create a drawing that in the end is completely detached from the image chosen at the beginning.

After graduating from the Faculty of Architecture in Belgrade in 2013, Artez began his career in the street scene and started from the choice of the name:

“At the beginning I started to tag myself with ART, but the name didn’t sound too good, there were too many people using the same combination of letters. After some time, I decided to add Z at the end, probably under the influence of my friend Bantu, the one who introduced me to graffiti and, at that time, wrote “Skillz”. I don’t know the other meanings very well, but I hope that my work will add a new meaning to the moniker I use”.

Artez has been influenced by many different artists over the years and his style has continued to change constantly over time until we get to what we know.

Take a look at his Instagram profile and don’t miss the video below.

Usually, when we think of Ancient Greece, we think of many things, from Ulysses’ (endless) Journey back to his beloved Ithaca to the endless history lessons of the last hour of Friday.
Although it may seem a boring subject to most people, the Spanish illustrator Tiago Majuelos, born in ’83, managed to make it interesting by creating a series of drawings inserting elements of Greek mythology inserted in contexts a little more ‘contemporary so as to create a strong visual impact. Thanks to his engineering and product design studies he was able to develop a particular vision of life, the ability to deal with a project and appreciate the objects well made.

His path towards this artistic genre was born from the creation of graffiti around the city of Barcelona. Thanks to this, the artist has learned a lot about colors, shapes, constancy, and quality, but above all about freedom.

Tiago made the decision to make illustrations when he began to approach this world for the first time and was fascinated by its art, philosophy, myths, and legends. Although he never studied Greek mythology in his school career, his passion was born later, from self-taught. In his illustrations, he tries to combine the knowledge he has assimilated giving him a touch of modernity. The result is interpretations of the deities of Ancient Greece drawn among modern cultural symbols, such as a bottle of red wine containing venus or cleaning products with the ancient gods inside.

Testo di Anna Cardaci