Red Wing Shoes is at the center of the world

Red Wing Shoes is at the center of the world

Andrea Tuzio · 2 years ago · Style

Yesterday, we told you about the show related to Kenzo’s first collection signed by the new artistic director of the fashion house, Nigo. Precisely, we focused on the Chanel glasses worn by Pharrell Williams – here you can read the full article. 
Today we start from the show in question that, in addition to being a great new start for Kenzo, has brought to Galleries Vivienne in Paris, a series of the most influential people in the world.
Kanye West and his new flame Julia Fox, Tyler The Creator and of course Pharrell Williams were all sitting in the front row next to Nigo.

What caught my attention though were the shoes worn by Nigo, Pharrell, Tyler and Kanye – but also by so many others present at the show – you know why? Because they were all from the same brand, Red Wing Shoes

Starting from this detail, which inevitably projects Red Wing in the elite of contemporary fashion, we decided to retrace the long history of the brand founded in 1905 by Charles H. Beckman.

We must start from very far away and move to Minnesota, precisely to the city of Red Wing. Between the end of the 1800s and the beginning of the 1900s the American town was enjoying excellent health, from an industrial point of view it was the most important producer of grain in the country and the obsolete warehouses and factories were slowly being replaced by workshops and factories in an expansion that involved the whole town also thanks to the large number of European immigrants who moved to the United States.

Charles Beckman was a shoe merchant, a smart and astute businessman who had a brilliant idea for those times. He realized that most workers were wearing shoes that were not up to par, made poorly, and did not last. Mr. Beckman figured it would be a good idea for all workers to have shoes designed specifically for each type of work. So in 1905 he founded his own shoe company, Red Wing Shoes, and began manufacturing work shoes on a large scale. 

The first to take advantage of the new Red Wing shoes were farmers and wheat growers – the ones really responsible for the economic growth of that Minnesota town – who started wearing the Black & Brown Chief Shoe made of leather and “manure proof” in 1912. We have no pictures or photographs of this shoe but it appears that it was a pull-on boot decorated on the sole with effigies of the famous Native American chief, Chief Red Wing.

The outbreak of World War I, however, changed the game. The men who worked in the factory were called to serve their country and were replaced by the women of the city who were the protagonists of the realization of the famous “Pershing Boot” or boot 1088, the shoe of the American army. It let in neither water nor moisture and protected against the cold making it the perfect shoe for the trenches. They were so successful that the 1088 boots continued to be extremely popular after the war ended.

The progressive modernization of the country led the oil industry to become more and more central to the U.S. economy and many workers began to work in this field. Of course, shoes were needed and Red Wing did not back down and in 1920 created the boot called Oil King, characterized by a very resistant leather and a comfort never experienced before.
These were the most prolific years for Red Wing Shoes that quickly became a very important company producing footwear for every kind of activity and person such as horse riding, leisure, boots for kids, those designed specifically for women, etc..

Everything was stopped by the Great Depression that hit the United States in 1929.
But as often happens, it is precisely in difficult times that the best ideas and solutions arrive.
Right at the end of the ’20s Red Wing began experimenting with a new type of sole, the rubber one. An innovation that not only drastically reduced the cost of making shoes but also gave the company the opportunity to make boot No. 99 that cost only $ 0.99 so everyone, even during a crisis so strong from an economic point of view, could afford comfortable and durable shoes to work.

The Second World War put the company’s finances and business back on track thanks to contracts with the government for the production of army boots, but the 1950s were important for Red Wing.
In 1952, the company launched the Irish Setter Sport Boots, a pair of mahogany-colored leather boots that echoed the color of an Irish setter, followed by the Moc-Toe and the Postman Oxford.
The Moc-Toe – in both versions, the original taller 877 and the 875 that came just above the ankle – made the big leap from work boots to leisure shoes, and are still among Red Wing’s best-selling and most iconic boots. Not coincidentally, the people mentioned at the beginning of this article, except for Kanye, all wore their own pair of Moc-Toes.

The 50’s, 60’s and 70’s were good years for Red Wing, until 1987 with the acquisition of S.B. Foot Tanning Company. 
The 80’s were not easy at all but, thanks to the newfound passion for hiking in the following decade, the brand regained the polish of the 50’s and 60’s. 
Although the ’90s were important for Red Wing, the quality of its products began to decline with the birth of sub-labels linked to the company and their production outside the United States. As of today, as far as we know, almost 60% of Red Wing footwear is produced on American soil. The decisive turning point, the one that (re)brought Red Wing to the center of the world, was the foundation of Red Wing Heritage.
The Heritage section of the brand has put back on the market the most famous and iconic models of Red Wing, with a completely Made in USA production that respects the high standards of the past. 

A choice that has put back on the map of contemporary fashion a historic and very important workwear brand, projecting it – see the beginning of this article – into the stratosphere of hype that today dominates the main market dynamics.

Red Wing Shoes is at the center of the world
Red Wing Shoes is at the center of the world
Red Wing Shoes is at the center of the world
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Ioana Maria Sisea’s Sculptural Narratives Are A Satire Of Contemporaneity

Ioana Maria Sisea’s Sculptural Narratives Are A Satire Of Contemporaneity

Giorgia Massari · 2 weeks ago · Art

Ioana Maria Sisea‘s sculptural micro-narratives draw inspiration from the history of communist Romania, interpreted by the artist in a contemporary key as a pretext for talking about a humanity at the mercy of perdition and materialism. We are talking about the sculptures part of the series The Adventures of Bear Lache and His Friends, presented by Sisea at the Rosenfeld Gallery in London last year. The small works, made of ceramic and enamel, depict bears interacting with half-naked women. The interactions are sensual, mischievous and ambiguous. The disturbing implication is most evident in the greed with which the bears look at the women. Everything is consolidated on Instagram, where the artist posts the sculptures accompanied by videos and photos that refer to contemporary events, particularly looking at Romanian society and politics, her home country. Thus satire and indignation emerge without too many masks, establishing themselves as blatant critiques of contemporaneity.

The story of Lache bear, from zoo to politics

Ioana Maria Sisea was inspired by the story of Lache bear, a bear domesticated in a zoo in Oradea, later transferred to Brasov with the intention of being hunted by former Romanian ex dictator Ceausescu to challenge Tito’s record. In fact, it all started with an analysis by the artist who was researching Ceausescu’s hunting trips. The photos captured an expanse of dead bears, one in particular had a cigarette in its mouth. Hence the parallelism between the bear and man, which finds in death – particularly in the arrangement of the piled – up corpses-a similarity that leads back to the brutality of the human being himself. In Ioana’s narrative, the bear becomes a powerful symbol of different meanings, including chaos, political corruption, and abuse of power. Ioana creates artworks that highlight these themes, including references to controversial political figures in Romanian history. The second step then comes with the bears’ interaction with the female body.

lover boy

Does women’s empowerment still have to come through men?

Ioana Maria Sisea reflects on the exploitation of the female body taking place in Romania. «For women, the use of their sexuality to achieve economic emancipation is a dance with the devil, but many take advantage of it because the rewards would otherwise be unattainable,» the artist told Contemporary Lynx, and she continues, «Sex work is probably one of the few jobs where the promise of capitalism to achieve a better lifestyle than one’s parents still remains». This is where the interaction between bear and woman that Sisea implements in her sculptures comes from, highlighting how women’s emancipation still necessarily and sadly has to come from men. Her intention is to celebrate these women by entrusting the figure of the bear – which here embodies patriarchy – with an entirely negative matrix.

ioana maria sisea
spend money make money 2
ioana maria sisea
sleeping beauty
ioana maria sisea
ioana maria sisea
ioana maria sisea
It’s your lache day
ioana maria sisea
stay focused
ioana maria sisea
lache, bear star of brasov

Courtesy Ioana Maria Sisea

Ioana Maria Sisea’s Sculptural Narratives Are A Satire Of Contemporaneity
Ioana Maria Sisea’s Sculptural Narratives Are A Satire Of Contemporaneity
Ioana Maria Sisea’s Sculptural Narratives Are A Satire Of Contemporaneity
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Vincent Mahé’s illustrations and the art of telling without words

Vincent Mahé’s illustrations and the art of telling without words

Buddy · 2 weeks ago · Art

Before being an illustrator Vincent Mahé is an observer. One of those capable of seeing things that most people miss. And then to capture those details and with sensitivity and immediate synthesis to be able to translate them into universal and delicate micro stories, discreet, languid, so intense and yet so candid.

In Smoke, the 1995 film directed by Wayne Wang, written and co-directed by Paul Auster, the protagonist Auggie Wren every morning, at eight o’clock, places his tripod and camera in front of his tobacconist in New York and takes a picture on the corner of Third Street and Seventh Avenue. A romantic and curious approach that immediately reminds me of Mahé’s work.

That’s why I can never take a vacation. I’ve got to be in my spot every morning. Every morning in the same spot at the same time – he said – It’s my project. What you’d call my life’s work.  It’s my corner, after all. It’s just one little part of the world, but things happen there, too, just like everywhere else. It’s a record of my little spot. “.

The place is the same, but each photo is different from the other. As in the illustrations of Vincent Mahé, the places are those of the cities we live, that we see every day, but the stories they host are always different.

You’ve got your bright mornings and your dark mornings. You’ve got your summer light and your autumn light. You’ve got your weekdays and your weekends. You’ve got your people in overcoats and galoshes, and you’ve got your people in shorts and T-shirts. Sometimes the same people, sometimes different ones. And sometimes the different ones become the same, and the same ones disappear. The earth revolves around the sun, and every day the light from the sun hits the earth at a different angle.

Take your time. You will never understand if you don’t try to slow down.

Vincent Mahé’s illustrations and the art of telling without words
Vincent Mahé’s illustrations and the art of telling without words
Vincent Mahé’s illustrations and the art of telling without words
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MSCHF puts 250 Picasso fakes up for sale, but one is original

MSCHF puts 250 Picasso fakes up for sale, but one is original

Giorgia Massari · 2 weeks ago · Art

Known to many for Jesus, the pair of Nike Air Max 97s customized with Jordan River water and sold for $1,425, the art-fashion collective MSCHF arrives in Los Angeles with the second act of its exhibition No More Tears, I’m Lovin’ It. Also at Perrotin‘s, first in NY and now in LA, the collective opened Art 2 a few days ago, prompting lots of comments. Starting with the invitation for the opening, an envelope from Apple with anything but real AirPods inside. The headphones looking identical to the real thing were just an edible reproduction, a small sweet snack to ease the bitterness of disappointment. Still in the wake of reproduction, the exhibition also continues consistently following the line that MSCHF has started for a few years now. After selling a Warhol original for $250 but among 999 other fakes reproduced by them, this time it is Picasso‘s turn. The collective reproduced 249 times the Le Poisson sculpture by the world-famous Spanish artist, previously buying the original that they then displayed among the fakes. So there are 250 wooden fish on display waiting to be bought, but only one person will be lucky enough to purchase the original. But the exhibition does not end there.

On display alongside this “real Picasso treasure hunt” is the 2004 Chrysler PT Cruiser automobile, yet another MSCHF Drop, the eighty-fourth to be exact. It is the vehicle used to cross the country-destined Truckee, California-by thousands of drivers who could use it through duplicate keys made available by the collective. Now the relic is on display at Perrotin’s after more than a year of performance.


Also not to be missed at Perrotin’s are the much-discussed Big Red Boots that MSCHF released last year, enjoying huge success especially among influencers. This time the collective presents them in a series of six sculptures where the boots are worn by hairy legs, tracing the images spread on social in memes. Not just Picasso, not just the car and the boots. There are many provocative installations that MSCHF presents in Los Angeles, including a rotating machine that mixes Coke and Pepsi. Scroll through the carousel below to discover them all.

Visualizza questo post su Instagram

Un post condiviso da MSCHF (@mschf)

Courtesy MSCHF

MSCHF puts 250 Picasso fakes up for sale, but one is original
MSCHF puts 250 Picasso fakes up for sale, but one is original
MSCHF puts 250 Picasso fakes up for sale, but one is original
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Felicia Chiao and her surreal and imaginative illustrations

Felicia Chiao and her surreal and imaginative illustrations

Giulia Guido · 2 weeks ago · Art

Pennarelli artistici, un blocco per gli schizzi e tanta fantasia, questi sono gli unici strumenti  che Felicia Chiao utilizza per realizzare le sue stupende illustrazioni. 
Felicia è nata in Texas, a Huston, durante il periodo degli studi si è trasferita in Rhode Island, dove ha studiato design, specializzandosi in design industriale e oggi vive a San Francisco. Di giorno è a tutti gli effetti una designer industriale, ma di notte e nel tempo libero si dedica completamente alla sua più grande passione, il disegno. 

Felicia Chiao disegna da sempre, fin da quando era bambina, ma la vera svolta è avvenuta quando ha cominciato a condividere i suoi lavori su Instagram e su Tumblr. In breve tempo i suoi schizzi hanno catturato l’attenzione di migliaia di persone, arrivando ad avere oltre 200 mila follower. 

Non essendo un’illustratrice di professione, Felicia è libera di disegnare liberamente ciò che le piace, senza avere restrizioni o scadenze. Le sue illustrazioni sono calme e spesso e volentieri hanno come protagonista un omino, mostrato durante diversi momenti della giornata all’interno di quella che può essere casa sua. A volte è triste, altre è felice, in alcuni casi è stanco e in altri sta aspettando solo un momento migliore, un po’ come tutti noi. 

Qui sotto trovi alcuni lavori di Felicia Chiao, ma se vuoi scoprirne di più seguila su Instagram

Felicia Chiao and her surreal and imaginative illustrations
Felicia Chiao and her surreal and imaginative illustrations
Felicia Chiao and her surreal and imaginative illustrations
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