For a few months on Instagram, in addition to an infinite amount of memes that do not last more than a day, there are two different profiles that do, more or less, the same thing.
They are Dude & Dudette with sign, respectively Seth and Beth, he came first and she immediately after, he is more ironic and she, instead, is more focused on issues of social relevance.
Both of them demonstrate on street corners with their signs stretched in the air, in the middle of a crowd apparently, and perhaps even really, disinterested.
@Dudewithsign aka Seth, manifests, more or less, for anything.
Against Netflix, for example, that interrupts the vision of our movie to ask if we’re still watching it, against the big chains that half fill the bag of chips leaving us with the conviction that we should have had more, against all the devices that show us ads of products we only talked about with friends over a coffee, but above all against the trend of all the millennials and now of most of the boomers, to publish on social media anything.
Then there’s her @Dudettewithsign aka Beth, who is particularly in favor of issues related to the female hemisphere and the position of women in modern culture.
She moves with simplicity and immediacy from the dictates on the physical aspect that influences most teenagers and how social media, with all the filters it has, do not help a situation that is not simple in itself, to the wage disparity up to one of the most popular phenomena of recent years, the dick pics not required.
She, too, keeps her signs up on street corners, reminding women that toxic relationships have to come out and men that “no” means “no” and that it does not have to be repeated endlessly to be listened to.
Two impact profiles and a lot of followers who complain about all of us and who, at the same time, allow us to give vent to our complaints.
Under each post, in fact, the interactions are very high and the most common comment is an “I think so too”.
Are these two Millenials the heroes we didn’t know we needed? This is perhaps too much, but they certainly show that we would have things to say, the problem is to find the desire and the right place to do so.